Finding the balance between graphic representation that is interesting, aswell as informative is always difficult, and sometimes time consuming. This image helps to clarify intent and suggests a criteria to use when developing information graphics. Sometimes the simplest of graphics can successfully demostrate a notion quicker and more accurately than spoken dialogue.
According to Information Is Beautiful:
The key components of a good infographic / data visualisation / piece of information design:
Information needs to be interesting (meaningful & relevant) and have integrity (accuracy, consistency).
Design needs to have form (beauty & structure) and function (it has to work and be easy to use).
In information design, it seems, if you have just two elements, you get something tolerable and cool:
i.e. integrity + form = eye candy
i.e. interestingness + function = experiment
But if you combine three elements without the fourth, things suddenly FAIL:
i.e. interesting subject, solid information, looks great, but is hard to use = useless.
i.e. amazing data, well designed, very easy to read but isn’t that interesting = boring.
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